"I
just wanted to take a moment to let you know what an impact you've made
over the course of the last year. Choosing to use your SEO (Valuable
Traffic Generation) services has aided in our tremendous success this
year and I can say I honestly don't know what I would have done without
the help of your staff. They have been responsive, flexible, and have
definitely demonstrated the ability to get the job done.
One of the best case studies I have is for one of the clients you have
helped us with. I wanted to share some of the results with you and your
readers in case anyone had any question about the quality of real
results that you provide.
A couple weeks ago when Google Analytics introduced advanced
segmentation I decided to create a segment showing how non-brand
related organic traffic has grown throughout the year. I think that the
non-brand related traffic is telling because almost all of it is
attributable to the work your team did.
Remarkable in itself, of course it begs the question: Does this traffic
convert into new business? I developed this second report which shows
that the conversion rate remained steadily positive throughout. The
orange line is the conversion rate from non brand related traffic. In
my opinion this demonstrates the inarguable value of the service and
reinforces your statement about producing valuable traffic rather than
just rankings.
Beyond all of that I wanted to point out that the personal advice
you've given me on multiple occasions has helped to shape my
professional development and the way I think about my personal web
presence and the web as a whole. Everything you've suggested has paid
off more than I would have imagined and I really believe that the web
would be a much better place if more people brought the integrity to
their work that you bring to yours.
I hope that you continue to be wildly successful this year and continue
spread that success to everyone you touch. It has been a great adjunct
to my Adwords marketing efforts and I hope that you will turn to me any
time you need a referral or a recommendation because I couldn't be
happier with the way your services continue to improve. "
Eric Werner |